SEARCH PARTY SEASON 1
The award-winning marketing campaign for Search Party season one on TBS was inspired by the iconic artwork from the Nancy Drew novels. This campaign merged the elements of mystery, intrigue, and millennial humor present in the show with the nostalgic appeal of the classic book covers. Utilizing a mix of digital and traditional media channels, the campaign successfully tapped into the collective memory of Nancy Drew's legacy while targeting a modern audience, generating widespread anticipation and viewership for the gripping mystery-comedy series.
Turner Studios
Role: Designer
Illustrator: Sam Hadley
Creative Director: Chris Brooks
Silver Clio
